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Find a Business or PersonSEO: Search Engine Optimization
Local Search Engine Optimization - RevisitedRoughly a year ago, local search engine optimization was all the rage - the new frontier in search engine marketing. For a while, it seemed that everyone was interested in the local search angle - even multi-national companies. However, for many companies selling products or services to the entire United States, or even globally, it seemed like a non-starter. Companies that counted on people looking for certain products or services that did not require close proximity to the company's location were unaffected. As far as local search engine optimization goes, things have changed a bit since then - at least for some. |
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Machine Translation SEO for Foreign Language Search Engine SuccessTrolling through the "referrers" section in my web site traffíc logs routinely shows hundreds of Google foreign language searches. Those foreign language search referrals usually total just slightly more than the combined total of Yahoo and MSN English language search referrals. So doesn't it make sense to pay more attention to foreign language search in SEO than to fiddle with Yahoo and MSN optimization? My traffíc logs routinely show hundreds of translation tool referrals. |
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Maximize Traffic With 10 SEO Power TipsIn this article I wanted to cover a few very basic tips that you can keep in mind when building high-performance strategies. Remember that good search engine marketing is not about trying to manipulate or "fool the search engines." Good SEO skills are more about creating genuine relevancy for well-written content that deserves to be found because it is truly the most relevant and useful to your audience of readers. |
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Measuring Importance: Usability Strategy Ranks High With Search EnginesUsability is already a critical component of successful online ventures but with the advent of Google Analytics and the implementation of the Jagger algo update, user-activities and behaviours are going to play an influencing role in search engine rankings. How people act when they visit a website or document is being measured and accounted for, even for sites without Google Analytics tracking codes in the section of the document source-code. |
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Organic SEO The New Messiah For WebmastersOrganic SEO seems to be the catch phrase of the moment. However, unlike many other linking tactics and strategies, this one actually works. What is Organic SEO or Organic Search Engine Optimization? |
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Predicting Search Engine Algorithm ChangesWith moderate search engine optimization knowledge, some common sense, and a resourceful and imaginative mind, one can keep his or her web site in good standing with search engines even through the most significant algorithm changes. The recent Google update of October/November 2005, dubbed "Jagger", is what inspired me to write this, as I saw some web sites that previously ranked in the top 20 results for extremely competitive keywords suddenly drop down to the 70th page. Yes, the ebb and flow of search engine rankings is nothing to write home about, but when a web site doesn't regain many ranking spots after such a drop it can tell us that the SEO done on the site may have had some long-term flaws. In this case, the SEO team had not done a good job predicting the direction a search engine would take with its algorithm. |
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Purchasing Links for PagerankIt nevër ceases to amaze me how one company (Google) can literally support hundreds, if not thousands, of other companies and industries. What I am referring to hëre is the unbelievable number of sub-industries that have developed around every nuance of Google or the other search engines. Think about some of the aspects of SEO, and undoubtedly you will find a niche industry with several companies who focus on that specific aspect, and make good monëy doing so. |
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Search Engine Industry MaturingThis has been yet another week of tremendous change in the search sector. Several announcements competed for space with each other over the past seven days, each of which adds to the growing tapestry of services that comprise the search-marketing metaverse. |
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