Search Engine: Google

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3 Things to Help Google Trust You

Google is all about trust. Who knows, maybe they were in a bad relationship, but if you want to rank well with Google, you need to be trustworthy. And let me make the bold assumption that you are currently not trustworthy (most sites are not – especially new sites). So how do you get Google to trust you? The most obvious answer, and most commonly quoted answer, is to get inbound links from trustworthy sites. Any webmaster who has been around the block a couple of times knows that this is a bit of a catch-22. Sites that are high in Google's trust typically do not just hand out links to small startups – those go to sites that are already established.

Listing Last Modified: Tue Oct 09 2007

 


Views: 26

4 Great Reasons to use Google Analytics

Having used a large number of web site visitor trackers over the years, I first approached Google Analytics some time ago, with the somewhat jaded attitude of someone who's 'seen it all' or at least 'seen most of it'. What could possibly make this particular utility stand out in such a large crowd of competitors?

Listing Last Modified: Thu Oct 04 2007

 


Views: 23

Are Made for AdSense Sites Ruining Search Results?

It's happened to you. You've searched for something on Google and several promising results appear. You clíck on a link, but when you get to the site all you see are a few ads and nothing even remotely close to what you searched for. So you go back to the search results and try again, only it happens again and again until you finally find a page with some decent content...or frustration sets in and you give up all together.

Listing Last Modified: Sat Oct 13 2007

 


Views: 21

Copywriting With Google's Dynamic Keyword Insertion Tool

In case you're unfamiliar with dynamic keyword insertion (DKI), it's a feature of Google's AdWords program. It is often used for large campaigns in order to automatically insert the keyword into the headline of an ad. Truly, it's a lifesaver for many pay-per-click (PPC) ad managers who have to stay on top of thousands of ads every day. It's all done with a simple syntax command: {keyword:_______}.

Listing Last Modified: Mon Oct 15 2007

 


Views: 26

Cracking the Google Adsense Code

Google Adsense has empowered web publishers of all shapes and sizes to make money from their web sites. Whether you own a hobby site that gets 100 visitors per day or a popular finance portal that is flooded with millíons of visitors per month, you can benefit from the Google Adsense program.

Listing Last Modified: Sat Oct 13 2007

 


Views: 28

Getting Into Google and Yahoo News

According to the Pew Internet & American Life Project, 50 million Americans get news online on any given day. In comparison, only 27 million Americans watch network TV news on a typical evening. The Internet is quickly becoming the preferred news source over television, magazines, and trade publications. News web sites like Yahoo News, Google News and MSNBC Searchbot receive millions of visitors every day. If fact, Yahoo News ranks ahead of MSNBC.com and even CNN.com, while Google News ranks ahead of USAToday.com and the NYTimes.com.

Listing Last Modified: Tue Feb 27 2007

 


Views: 41

Going Broke on Google Adwords?

You've heard the stories. Click fraud has run rampant on Google, Yahoo, and MSN. This is evidenced by the numerous law suits that have been filed. One of the most notable cases occurred this year when Google settled their own click fraud case to the tune of 90 million dollars. In fact, Google and Yahoo have each settled a class action lawsuit filed by marketers.

Listing Last Modified: Tue Feb 27 2007

 


Views: 39

Google AdSense Tips

AdSense allows website publishers to display contextually relevant advertisements on their website. If a web visitor "clicks" on an advertisement, the web publisher will earn a percentage of the advertising revenue generated as a result of the click. Many webmasters have built content websites around the Google AdSense model. In many cases the specific intent of the webmaster is to profit from Google AdSense. Other webmasters use Google AdSense to supplement their revenue. Regardless of the webmaster's intent, the following tips will help webmasters looking to profit from AdSense.

Listing Last Modified: Tue Feb 27 2007

 


Views: 38


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